Head Office

Content Lead

Job Descriptions:

  • Assist Tiktok Manager in tracking and analyzing TikTok metrics to measure the success of campaigns and content.
  • Provide regular reports and insights to optimize future content strategies.
  • Lead Content team to create and draft TikTok content strategies aligned with the brand’s voice and goals.
  • Monitor Content team in generating high-quality, visually appealing videos that promote the beauty supplement products effectively.
  • Stay updated with TikTok trends and algorithms to optimize content performance.
  • Assist Tiktok Manager in plan and executing TikTok content campaigns to increase brand awareness and engagement.
  • Collaborate with cross teams to ensure campaign consistency across all channels.
  • Develop and maintain a content calendar for TikTok with scheduled posts and campaigns.
  • Ensure content is timely, relevant, and aligns with seasonal and promotional events.


  • 2-4 years of proven experience in creating and managing TikTok content, preferably within the beauty or wellness industry.
  • Demonstrated success in growing and engaging audiences on TikTok with measurable results.
  • Proficiency in video editing tools and software (e.g., Adobe Premiere Pro, Final Cut Pro, etc.).
  • Strong understanding of TikTok trends, features, and best practices for content creation.
  • Ability to generate creative ideas that resonate with TikTok’s diverse audience.
  • Innovative approach to storytelling and content formats to keep the brand competitive.
  • Experience using analytics tools to track performance metrics and derive actionable insights.
  • Ability to adjust content strategies based on data-driven decisions and audience feedback.
  • Excellent written and verbal communication skills.
  • Proven ability to collaborate effectively with cross-functional teams and external partners, including influencers.
  • Capacity to thrive in a fast-paced environment and manage multiple projects simultaneously.
  • Strong organizational skills and attention to detail to ensure timely execution of campaigns and content.
  • Genuine interest in the beauty and wellness industry, with a passion for promoting products that enhance health and beauty.

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